Privacy Policy for Website Visitors, Prospects, and Users of the SaaS Product “Seeqer”
Last updated: 7 April 2026
1. General Information
This Privacy Policy explains what happens to your personal data when you visit our website, contact us as a prospect or customer contact person, or use our SaaS product “Seeqer”.
Personal data means any information that can be used to identify you directly or indirectly.
2. Controller
B-PROJECTS Newton GmbH
Michael Bartos
Spiekermannstr. 31A
13189 Berlin
Germany
Email: datenschutz@b-projects.tech
3. Your Rights as a Data Subject
If the legal requirements are met, you have the following rights under the GDPR:
- Right of access (Art. 15 GDPR)
- Right to rectification (Art. 16 GDPR)
- Right to erasure (Art. 17 GDPR)
- Right to restriction of processing (Art. 18 GDPR)
- Right to data portability (Art. 20 GDPR)
- Right to withdraw consent at any time (Art. 7 GDPR)
Right to Object
You have the right to object at any time, on grounds relating to your particular situation, to the processing of personal data based on Art. 6(1)(f) GDPR (legitimate interests).
If you object, we will no longer process your personal data unless we demonstrate compelling legitimate grounds.
You also have the right to object at any time to processing for direct marketing purposes.
If you believe that the processing of your personal data violates data protection law, you may lodge a complaint with a supervisory authority.
4. Data Processing on Our Website
4.1 Website Provision
Purpose
To ensure the proper technical functioning and display of the website.
Legal basis
- Art. 6(1)(b) GDPR (pre‑contractual measures), where applicable
- Art. 6(1)(f) GDPR (legitimate interests in operating a secure website)
Recipients
- Hosting provider
- Internal IT and responsible departments
- Technical service providers
Storage period
Only for as long as necessary to provide the website.
4.2 Server Logs, Security and Statistics
When visiting our website, server log files may be processed (e.g. IP address, browser type, access time).
Purpose
- Website security
- Error analysis
- Technical optimization
Legal basis
- Art. 6(1)(f) GDPR (legitimate interests)
Recipients
- Hosting provider
- Technical service providers
4.3 Cookies and Consent Management
We use a consent management tool (e.g. CookieYes).
Details about cookies and your settings can be found in our Cookie Policy, accessible via the website.
5. Data Processing When Using the SaaS Product “Seeqer”
5.1 Account Creation and Use
Data categories
- Name
- Email address
- Authentication data (hashed)
- Roles and permissions
Purpose
- Account creation and administration
- Provision of SaaS services
Legal basis
- Art. 6(1)(b) GDPR
5.2 Service Usage, Logs and Telemetry
Data categories
- Usage events (e.g. feature usage)
- Technical identifiers (IP address, device/browser data)
- Error and security logs
Purpose
- Service delivery
- Security and troubleshooting
- Improvement of the service
Legal basis
- Art. 6(1)(b) GDPR
- Art. 6(1)(f) GDPR
5.3 AI Visibility Monitoring
Seeqer queries third‑party AI systems (e.g. ChatGPT, Claude, Gemini, Perplexity) to monitor the visibility of brands or product names.
- We do not operate, control, or train these AI systems.
- We have no influence on how these third‑party providers process data.
- Results are analytical and informational and may change over time.
Customers are advised not to include personal data in prompts or queries, unless strictly necessary.
Where personal data is processed on behalf of customers acting as controllers, such processing is governed by a separate Data Processing Agreement (DPA).
5.4 Payments (Stripe)
Payments are processed via Stripe.
Depending on the Stripe service used:
- Stripe may act as an independent controller and/or
- as a processor.
We process billing and contract data necessary for subscription handling and accounting.
Legal basis
- Art. 6(1)(b) GDPR
- Art. 6(1)(c) GDPR
6. Data Processing of Prospects and Customer Contact Persons
6.1 Contractual and Pre‑Contractual Communication
Purpose
- Offers and inquiries
- Contract initiation and execution
- Support and communication
- Invoicing and accounting
Legal basis
- Art. 6(1)(b) GDPR
- Art. 6(1)(f) GDPR
6.2 Legal Obligations
Purpose
- Compliance with statutory obligations (e.g. tax, accounting)
Legal basis
- Art. 6(1)(c) GDPR
7. Third‑Country Transfers
Personal data may be transferred to recipients outside the EU/EEA (e.g. cloud or payment providers).
Where required, such transfers are safeguarded by:
- Adequacy decisions of the European Commission, and/or
- Standard Contractual Clauses (SCCs)
8. Data Retention
We store personal data only for as long as necessary for the respective purposes or to comply with statutory retention obligations.
9. Updates to This Privacy Policy
This Privacy Policy may be updated to reflect legal, technical, or business changes.
The current version is always available on our website.